Arm & Hammer Complete Care Toothpaste does it all – it cleans, whitens and strengthens your enamel, all at once. It’s safe, it’s gentle and most importantly, it’s effective. The fluoride cavity protection and enamel strengthening formula removes more plaque in hard to reach places than a non-baking soda toothpaste. You get a deep clean that penetrates in between teeth and along the gum line to remove plaque and stains. It also includes a tartar control agent that helps keep tartar from forming. The added peroxide in this formula gives you an additional boost of stain removal and extra whitening power. All that combined with the gentle power of Arm & Hammer Baking Soda to safely whiten gives you something to smile about. It’s a low abrasion formula, so the enamel won’t be damaged. The baking soda also neutralizes acids that weaken and erode enamel. Your teeth will look whiter and you’ll know they’re getting a deep clean. Plus, the Fresh Mint flavor leaves your breath fresh and gives you an overall fresh from the dentist feeling of clean! Includes one 6 oz. tube of Arm & Hammer Complete Care Toothpaste. For stronger, healthier teeth and gums*, choose Arm & Hammer Baking Soda toothpastes. Versatile and affordable. Gentle yet powerful. For generations of families, Arm & Hammer Baking Soda has been the standard of purity, and a trusted household staple in millions of cabinets and pantries. Our toothpastes and many of our personal care products are made with Arm & Hammer Baking Soda, delivering the quality you can count on, from the brand you trust. *when used as part of a complete brushing routine